Archive for September 2006

 
 

Walk-working

Definition: Walk-working is using a treadmill with a work station.

Over the years, Angela Leitner’s lower-back pain got so bad she could sit for only 30 minutes at a time. She had tried everything from steroid injections to physical therapy, but nothing worked. Her doctor told her she could have spinal fusion, but it would mean the end of an active lifestyle that once included running.

Leitner, 29, had another idea. She went for a walk.

Customers can't hide

Tomorrow’s Trends points out that product placements can now be purchased and inserted into scenes after the show has been produced, using technology.

When a scene from the CBS TV show “Numbers” was filmed there was nothing on the table. In post-production, presto, a steaming cup of Campbell’s soup is added.

Same with an episode of “Still Standing.” Originally nothing in the shot, and afterwards a box of Cheeze-Its appears.

The process is called digital brand integration and it is the newest form of product placement developed by a company called Marathon Ventures.

“We can place a product, virtually any size, in almost any location. It really depends on what the program and the video in each individual episode provides in terms of a logical or contextual background,” said the company’s president, David Brenner.

Product placement goes digital, gets lucrative – CNBC TV – MSNBC.com

List of unusual deaths

1911: Jack Daniel, founder of the famous Tennessee whiskey distillery, died of blood poisoning from a toe injury he received after kicking his safe in anger when he could not remember its combination code.

1953: Frank Hayes, jockey, suffered a heart attack during a horse race. The horse, Sweet Kiss, went on to finish first, making Hayes the only deceased jockey to win a race.

1978: Georgi Markov, a Bulgarian dissident, was assassinated by poisoning in London by an unknown assailant who jabbed him in the calf with a specially modified umbrella that fired a metal pellet with a small cavity full of ricin poison.

1981: A 19-year-old man named Jeff Bailey died of a heart attack after scoring 16,660 on the arcade game Berzerk. This was the first known instance of a video game-related death.

Other unusual ways to die at this Wiki

Beauty and the Brain

The phrase “easy on the eyes” may hit closer to the mark than we suspected. Experiments led by Piotr Winkielman, of the University of California, San Diego, and published in the current issue of Psychological Science, suggest that judgments of attractiveness depend on mental processing ease, or being “easy on the mind.”

“Critically, the less time it took participants to classify a pattern, the more attractive they judged it.”

“This accounts for cultural differences in beauty – and historical differences in beauty as well – because beauty basically depends on what you’ve been exposed to and what is therefore easy on your mind.”

Full article at the Science blog

Dogs prefer winners

Dogs playing, stockphotoDogs like sports celebrities too. They watch other dogs ‘play fight’ then hang out with the winners.

Dogs seem to enjoy watching other dogs compete against each other and gravitate towards the winners at the end of the game. The UK researchers, who publish their research in the journal Animal Behaviour, believe their discovery is the first demonstration of any animal eavesdropping play.

In this case, dogs appear to gain information about another dog or human’s social status and ability just by watching that individual compete.

Pooches excitedly rush toward victors when games finish, not unlike enthusiastic human sports fans at a stadium. abc.net.au


Recent research reveals an animals’ perspective. The aim is to allow owners and vets to make objective decisions on how to care for them, free of subjective human assumptions.

It could also help vets find more appropriate ways to treat animals and relieve suffering. For instance, some medical therapies can interfere with how an animal interacts with others, says John Bradshaw of the University of Bristol, UK. Treat a dog with antibiotics, and you risk killing the bacteria that live in its anal sac and produce the individual scent by which it is recognizable to other dogs. “We don’t think of dogs losing their identities as a result of medical treatment,” he says. Our failure to see life from a dog’s perspective means that vets will too freely prescribe antibiotics without considering the consequences for the animal.

Your dog falls ill, so you take him to the vet. After a quick consultation you take him home, and soon he appears to be better. But he is not. You and the vet have failed to realise that he is still in severe pain, and the drugs the vet has prescribed will turn him into a social outcast, a dog that may be shunned or even attacked by others.

Such mistakes can happen, say animal behaviour specialists, because our understanding of animal welfare is inadequate, and at times misguided. The human tendency to anthropomorphise means we miss out on animals’ real feelings and needs…

Researchers gathered at a conference held at the Royal Society in London to hear the latest evidence on how animals interpret the world. One thing is clear: they do not see it the same way we do, and only by accepting that can we learn to care for them better.

Article at New Scientist

That woozy feeling

Taking the fear out of selling
The next time you walk into a chamber mixer and get that woozy feeling in the pit of your stomach consider these techniques and fresh perspectives on selling: Listen. Share. Take a deep breath.

Medicine's mismatch

Twenty conditions account for 80% of healthcare expenditure and 70% of personal healthcare expenditure is on those with chronic disabilities. Yet our health services were designed for episodic interventions not chronic conditions. [link]


From the Science blog:
Day after day examples pile up of a government gone wild with incompetence and fraud — from drug safety, to voting machines, to using political hacks to set up democracy in Iraq.

Well, if you want to destroy government, first you have to make people lose confidence in it.

It’s working.


Nearly a third of hospital emergency visits are alcohol-related, and after midnight this figure can be more than two thirds.

Why not an “Alcohol Health Worker”?
Why are doctors not trained to notice the signals and to intervene?

In England, about £217 million is currently spent per year on specialist alcohol treatment, compared with the £20 billion estimated cost of alcohol misuse.

Dangers of molecular manufacturing

Nanofactories — molecular-scale machines that could eventually move atoms around to make products — could help solve world poverty but also wreak economic and social chaos.

Desktop nanofactories could pump out anything from a new car to a novel nanoweapon, says a technology commentator.

Mike Treder from the Center for Responsible Nanotechnology warns that society needs to start preparing for this brave new world.

Addressing a conference of scientists in Australia, he said that in less than 15 years nanoscale factories could be making consumer products from cups and chairs to cars and house bricks.

“It’s the biggest challenge we’ve ever faced as a species.”

via Australia ABC News in Science

Air value over our roads

Bilger Monorail (c)Who owns the right of way?

It’s too long a story to answer, but here’s an attempt to summarize some of what I’ve learned working with the Bilger Monorail.

The air value over our roads is a trillion dollar frontier.

I propose the monorail.

Today several monorail proposals have been upgraded to sleek modern designs for urban passenger systems and rural freight. Monorail engineering is quite simple if based on the world’s oldest operating monorail in Wuppertal, Germany, or developed from monorail’s industrial history such as carrying salt mine hoppers.

A “true monorail” is cargo or a cabin suspended under a single rail. The passenger cabins or shipping containers or large cargo swing freely beneath the track — perhaps the least expensive of all land transportation. A suspended cabin is the most comfortable and stable of all transportation because forces are always downward rather than side to side.

The infrastructure is simple — a hefty post, a hefty I-beam and an ordinary steel rail. These commodities are manufactured everywhere and inexpensively with no upcoming material shortages. The drive engineering may not be as futuristic as ‘maglev’ or ‘incremental microwave’ but steel-on-steel is truly efficient. The sling designs that carry the weight are not as costly as elevating the entire roadbed such as most so-called monorails or transit systems on high concrete beams and propped up railroads.

The monorail system is flexible. For example, it can remove chains of ocean containers directly from above a ship to convey across landbridges with much lower impact on the environment. Futuristic passenger cabins, like popular bullet designs, can speed to about 170mph between cities before faster speeds introduce costly aerodynamic challenges. Slower speed lightweight neighborhood networks can weave over the streets of our congested areas — in some cases moving people, cars and freight! Most corridor for a monorail is unused airspace over our existing system of roadbed.

The true monorail may be the only practical method of enhancing our incredible investment in millions of miles of roadbed. A single-track suspended monorail was selected for the Chicago Loop Project when Jane Byrne was Mayor. And Manila chose the monorail as a practical urban and rural system. Too many times, monorail proposals fail to reach completion.

Although the true monorail is an elegant technology, it shouldn’t be technology that propels a new venture in transportation. Approaching transportation options by selecting technology seems to attract the wrong type of development team and skews social support. Development teams must first try to secure the transport conduit and build better community relations in order to focus on both industry and public issues.

In your region, who owns the right of way? Without a firm grasp of this issue, there can be no leverage, no security, no decision to move forward.

Transportation should be developed on behalf of its community. Securing the rights of way and locating terminals is an extremely challenging development horizon before new transit can be fabricated and installed. But today, asserting and managing transportation rights has been diluted, abandoned or left vulnerable to exploitation. There are no advanced university degrees in ‘roadway air management’.

Developing new transportation systems is a burden. Even under the best circumstances, the path to a stable investment to improve local transportation is more than most people will endure. And in today’s fashionable adherence to only the free market, we are too often also free to do too little.

Eat the rich?

In this forum edited by Chez Panisse chef Alice Waters, experts discuss the politics of food, and how it may be poisoning our bodies and our planet.

It turns out that Jean Anthèlme Brillat-Savarin was right in 1825 when he wrote in his magnum opus, The Physiology of Taste, that “the destiny of nations depends on the manner in which they are fed.”

The ring that rescues

A concept “Remember Ring” GETS HOT 24 hours before your wedding anniversary or wife’s birthday, starting with 120 degrees Fahrenheit, for ten seconds. Every hour thereafer for the rest of the day, the ring gets hot again, each time a little hotter. Miniature electronics keep track of the date and control the heater.

Men’s Ring Turns Up Heat (So Wives Don’t Have To) with pic.

Rose colored asses

I came across this new study and thought, “Ah ha! So that’s how I screw myself!”

Experts have speculated that one’s prior success or sense of power can lead to disastrous mistakes, but until now there’s been little research that establishes such a link.

A sense of power leads to risk-seeking behavior.

Story & research here.

Where are the Voyager spacecraft?

“We’ve entered a totally new region of space,” says Ed Stone, Voyager project scientist and the former director of JPL.

Our entire solar system—planets and all—sits inside a gargantuan bubble of gas about four times wider than the orbit of Neptune.

The sun is responsible.

It blows the bubble by means of the solar wind. Astronomers call the bubble itself “the heliosphere” and its outer membrane “the heliosheath.”

The heliosheath is 3 to 4 billion miles in thickness, and Voyager 1 will be inside it for another 10 years or so. Story at PhysOrg

Transporting embedded value

WorldChanging points out,

When we manufacture goods, we embed energy in them: that is, their existence means we have already spent a certain amount of energy, no matter what we then do with them.

In a similar way, when we grow crops we are in a sense embedding water within them.

If a kilo of wheat takes a thousand liters of water to grow from sowing to harvest, we can, seen from a certain light, think of that kilo of wheat as containing 1,000 liters of water.

When we consider how much water is embedded in the food we transport around the planet, it turns out that there is a massive trade in virtual water.

The wetter regions of the world every year ship vast amounts of embedded water to the drier parts of the planet. This has gigantic ecological and geopolitical consequences, and as climate change intensifies, could be a trend which produces great friction.

Accelerating your age

“So the dog who insisted I let him out at 4 AM this morning helped accelerate my aging.”, says FuturePundit in this important post warning us how lack of sleep increases inflammation, reduces immunity and accelerates aging.

Reporting in the Sept. 6 edition of the peer-reviewed journal Archives of Internal Medicine, the research team finds that even modest sleep loss triggers cellular and genetic processes involved in the immune system’s inflammatory response to disease and injury.


New research help us understand inflammation:

Bacteria and parasites often use special toxins to perforate the membranes of target cells. These pore-forming toxins are a key weapon in the attack arsenal of some common and virulent bacteria, such as Staphylococcus aureus, well-known for its role in hospital-acquired infections, Streptococcus pneumonie, responsible for middle ear infections and pneumonia, and Helicobacter pylori, implicated in ulcers. Pore-forming toxins compose about a quarter of all known protein toxins that increase the infectivity and severity of bacterial diseases.

Once the toxin perforates the host membrane, ions begin to leak out of the cell.

Sensing a drop in its potassium concentration, the cell reacts by forming a multi-protein complex known as an inflammasome. Scientists know that inflammasomes act like a sort of roving security force inside the cell, detecting a variety of danger signals such as bacterial RNA or bits of bacterial flagellin.

The inflammasomes join together and activate a protein, caspase-1, that in turn triggers an inflammatory response.


From New Scientist:
Snooze your way to high test scores

If you are trying to commit something to memory, take a nap – even a short daytime snooze could help you learn.